PowerPoint Blog
Labels: books, interviews, powerpoint
Claudyne Wilder is an acclaimed speaker, coach, published author and creator of two seminars: Winning Presentations Seminar and Creating PowerPoint Presentations That Get Your Point Across. She trains executives, entrepreneurs, and professionals in the world's leading companies on how to coherently and passionately present their messages and share their stories. She brings a unique and invigorating perspective to her work from her years of studying the Argentine Tango.
She discusses her book: Point, Click & Wow in this Indezine exclusive interview.
Geetesh: What did you add to your new book and why did you add it?
Claudyne: I am frequently asked to coach managers who I�m told just can�t speak to senior staff with enough authority and credibility. I added a chapter called �Demonstrate Executive Presence.� This chapter tells you the differences you need to be aware of when speaking to executives. This information is based on my own coaching of clients who spend their days speaking to executives, as well as quotes from executives sharing what they�d like from presenters. 
I also included the five paths to persuasion from the book The 5 Paths to Persuasion: The Art of Selling Your Message
Geetesh: What�s one key to presenting to executives?
Claudyne: The presenter needs to give an executive summary of the whole talk. This is a one slide summary of the most important content in the talk. Executives do not want to wait until the end of the ten to twenty minutes to hear your recommendation. They want all the relevant information right up front at the beginning of the talk. My clients love this structure. They get wonderful feedback from the executives when they use it.
Geetesh: What three big problems have you seen with your clients that you addressed in your book?
Claudyne:
Geetesh: If you could have a client just do one idea you suggest, what would that be?
Presenters, who do not rehearse out loud before a talk do not understand the importance of doing what I call a �real rehearsal.� So in chapter 7 I give them a short and simple process on how to rehearse out loud. I tell them the behaviors to practice. I tell them how to use the rehearse timings in PowerPoint. I provide a rehearsal critique form for the colleagues who listen to the rehearsal talk.
In chapter 4 I provide a library of images that the readers can use over and over again in their actual slide presentations. This chapter shows images to use instead of putting line after line of text. It also shows how to �chunk� or arrange information into meaningful bites so that it can be shown in a more organized manner.
I call Point, Click & Wow! The Habits and Techniques of Successful Presenters Your Presentation Coach in a Book. I wrote it in the order of how I coach my clients. I want someone to pick up the book, start at chapter 1 and use each chapter as a guide on how to go about putting together a fabulous talk in the shortest amount of time possible.
Claudyne: I wish my clients would tell more stories and share less data. Stories give something to the audience they can go tell others. When told with enthusiasm, stories are easy to remember. They enable the presenter to speak more dynamically and emotionally and also engage the emotions of those listening. I tell my readers how to create a plot to go with the story. When my clients use the story process, they start to tell relevant and motivating stories to their audiences.
Categories: books, interviews, powerpoint
Archives:
April 2003 | May 2003 | December 2003 | January 2004 | February 2004 | March 2004 | April 2004 | May 2004 | June 2004 | July 2004 | August 2004 | September 2004 | October 2004 | November 2004 | December 2004 | January 2005 | February 2005 | March 2005 | April 2005 | May 2005 | June 2005 | July 2005 | August 2005 | September 2005 | October 2005 | November 2005 | December 2005 | January 2006 | February 2006 | March 2006 | April 2006 | May 2006 | June 2006 | July 2006 | August 2006 | September 2006 | October 2006 | November 2006 | December 2006 | January 2007 | February 2007 | March 2007 | April 2007 | May 2007 | June 2007 | July 2007 | August 2007 | September 2007 | October 2007 | November 2007 | December 2007 | January 2008 | February 2008 | March 2008 | April 2008 | May 2008 | June 2008 | July 2008 | August 2008 | September 2008 | October 2008 | November 2008 | December 2008 | January 2009 | February 2009 | March 2009 | April 2009 | May 2009 | June 2009 | July 2009 | August 2009 | September 2009 | October 2009 | November 2009 | December 2009 | January 2010 | February 2010 | March 2010 |
Carmine Gallo is a communications coach for the world’s most admired brands. His client list includes Intel, Chase, Barclays, IBM, Nokia, and many others. 
